Fractional Product Lead
at a fraction of the cost.
Senior product leadership, embedded in your team — owning roadmap, priorities, and delivery without the full-time hire.
Book discovery call →
Without senior product leadership, growth quietly stalls.
No product owner
The CTO holds the product hat and can't close the gap while running engineering.
Roadmap without strategy
Teams ship features with no thesis for why — effort that never compounds.
Too early for a CPO
A full-time exec is premature and expensive — but the gap is real right now.
Built for operators who need senior product leadership.
Mid-market operators
50–500 employees who need senior product leadership without the cost of a full-time CPO.
The CTO wearing the product hat
Knows the gap exists but can't close it while running engineering.
Growing startups
Scaling fast with the team stretched thin — they need senior product support to keep pace.
What we help with.
Strategy and tactical execution, end to end — so your product and your team are always supported.
Fractional, or a full-time hire?
How we work.
A simple, repeatable way of working — from first conversation to a plan that keeps adapting.
Conversation
We start with a conversation. Before any plan, we figure out where you actually are — and the areas worth tackling first.
The plan
An implementation plan with a timeline. Clear scope, sequenced priorities, and the milestones we will hit together.
Execution
We execute — embedded in your team, shipping with AI-first velocity. Strategy and hands-on delivery in one.
Review & adapt
We continually review and update the plan as we learn. The work stays aligned with what the business needs now.
Conversation
We start with a conversation. Before any plan, we figure out where you actually are — and the areas worth tackling first.
The plan
An implementation plan with a timeline. Clear scope, sequenced priorities, and the milestones we will hit together.
Execution
We execute — embedded in your team, shipping with AI-first velocity. Strategy and hands-on delivery in one.
Review & adapt
We continually review and update the plan as we learn. The work stays aligned with what the business needs now.
Proof, not promises.
However we plug in — a sprint, a build, or an ongoing partnership — the way we work stays the same.
“He stepped in and owned the product function from week one. We finally had a roadmap with a reason behind every line — and a team that knew where it was going.”
“He gave us a roadmap with a reason behind every line. The team finally knew where it was going.”
VP EngineeringSeries B SaaS
“Embedded like a full-time CPO and moved twice as fast — worth every dollar of the retainer.”
Founder & CEOMid-market marketplace
“Strategy and hands-on execution in one person. He didn't just advise — he owned it.”
Chief Operating OfficerHealth-tech
Where I've done this before.
Rebuilt the platform for scale and shipped a new features roadmap.
Redesigned the MVP and helped raise $1M in seed funding.
Zero-to-one MVP development.
How we work together.
Monthly partnership
Senior product leadership embedded in your team — scale the time allocation up or down as your needs change.
Fixed-scope project
A defined deliverable on a set timeline — for when you know exactly what you need built.
Both models are priced on time and scope — the exact number is shared on the discovery call.
Questions, answered.
How long is a typical engagement?
Most fractional engagements run on a 3 or 6-month retainer, with the option to scale up, scale down, or pause as your needs change. Fixed-scope projects are sized to the work.
How is it scoped and priced?
Pricing is shared on the discovery call once we understand the situation. It is based on the time involved and the scope of the work — a fraction of a full-time exec salary, with no benefits, equity, or overhead.
How do you work with our existing team?
I embed directly in your team — your standups, your tools, your Slack. I lead the product function and work alongside the people you already have, not around them.
What happens after the engagement?
You keep everything: the roadmap, the decision logic, and the systems and rituals we put in place. The goal is a product function that runs without me — and a clean handover when it does.
Let's talk about your product.
Tell us what you're working on. We'll show you how we'd help — no pitch, no pressure.