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The mass tort playbook
Codify qualification and audit logic, deploy agent-driven validation, and route exceptions cleanly — so clean cases move automatically.
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About

A product studio built for velocity.

Impact Velocity Studio pairs senior product craft with AI-first delivery — helping mid-market teams and startups go from idea to shipped, with conviction.

Why we exist

Most teams don't need more tools. They need direction and pace.

1

Senior craft

Real product leadership and design judgement — not junior hours dressed up as a team.

2

AI-first velocity

AI built into how we work, so good decisions ship in weeks, not quarters.

3

One accountable partner

Strategy, design and delivery under one roof, owned end to end.

The founder

Person first, studio second.

Adrian Cole

Adrian Cole

Founder & Product Strategist

Adrian has spent over a decade building and shipping products — as a fractional product lead, head of product, and a founder's right hand. He started Impact Velocity Studio to pair senior product craft with AI-first velocity, helping mid-market teams and startups move from idea to shipped, with conviction.

10+
Years in product
0→1
MVPs shipped & scaled
AI
First delivery
Connect on LinkedIn

“Adrian operates like a founder, not a contractor — he owned the outcome from day one.”

Founder & CEOMid-market SaaS

“He turned a vague idea into a roadmap the whole team believed in.”

VP ProductMarketplace

“Senior judgement and real velocity. Rare to get both in one person.”

CTOFintech

“We shipped more in eight weeks than in the previous two quarters.”

Head of ProductB2B SaaS

“He embedded like a full-time lead and left us with a system that runs without him.”

FounderHealth-tech

“The AI agents he built quietly handle work that used to eat our week.”

COOLegal services

“Clear thinking, fast execution, zero ego — exactly what an early team needs.”

Co-founderConsumer app

“He made the hard prioritisation calls we'd been avoiding for months.”

Director of ProductLogistics

“Design, product, and engineering finally pulling in one direction.”

VP EngineeringSeries B SaaS
What we believe

A few operating principles.

1

Clarity before execution.

Know what you're building, and why, first.

2

Direction, then speed.

Point the right way before you accelerate.

3

Structure unlocks creativity.

Constraints are the frame that lets ideas ship.

4

Build for longevity.

Make things that last, not things that validate.

Track record

Where we've done this.

LaunchSource
Scaled marketplace for sales talent
Fractional Head of Product

Rebuilt the platform for scale and shipped a new features roadmap.

Camlann Games
AI project management for game dev
Fractional Product Lead

Redesigned the MVP and helped raise $1M in seed funding.

TXF Fitness
Marketplace for group fitness classes
Head of Product

Zero-to-one MVP development.

Get in touch

Let's build something that lasts.

Tell us what you're working on. We'll show you how we'd help — no pitch, no pressure.

Free 30-minute consultation Response within 24 hours